| More about | Less about | Notes |
|---|---|---|
| Show your work/build in public | Keep it your own | Everything you do is shared with the people you care about, rather than keeping it your own. |
| Focus on a story that matters | Get more done | We don’t aim to make people create more work and try to get it all done. We focus on prioritizing and making time for one thing that matters today. Long-term > Short-term play. |
| Story | Task | It’s not about posting your not-enough-context to-do list. It’s more about sharing your story, and the ups & downs of your journey, and building your passion projects, so you can earn trust and grow the brand of you. |
| Appreciation & healthy competition |
(focus what you can control). | Non-sense status-seeking competition. | No public count for the work you do, let alone the vanity metrics on your post. Focus more on showing genuine appreciation from the people that care about you.
We compete in consistency & it’s in your control. We don’t compete on likes or followers that are not in your control. Build great things & be genuine about your progress. That’s how you earn people's trust to follow your journey. | | 1000 true fans | As many followers | Relevant followers determine the quality of your relationship & engagement. We make it easy to connect with similar people like you. Many followers don’t determine quality. Focus on having 1000 true fans that support you rather than 100K followers that kinda like you. | | Day-to-day wins or setbacks | Only share the best moment | Everyday consistency instead of waiting for the perfect moments to show up. Be authentic about your work, journey & story. | | Community | Working alone | It’s about showing up, sharing & learning at your own pace instead of being in stealth, working in private, and getting lost. | | Consistency | Intensity | We believe consistency beats intensity. Instead of trying to look perfect every time you show up, It’s better to share your realistic & authentic progress every day. In the long-term quantity will lead you to quality. | | User in control | Algorithmic | The majority of what we do is going to be recommended directly by the user without algorithm. Users are in control of what they see, manage, show, & share on the platform. | | No ads | Ads-based | We hate ads, we all know that. Our goal is not to be as rich as possible and sacrifice our craft in order to make more revenue. Our goal is to make enough money and make something we’re proud of sustainably. |